Radio Works For:
- "I am writing to thank and commend you and your fellow co workers for making a difference this summer with the blood supply. Your efforts have truly made a difference in the community. I would highly recommend them (live broadcasts) with your station. Not only have you done an outstanding job of promoting the events, so have your Radio DJ’s. They have embraced the effort and made a significant difference. It has been a pleasure to work with all of you and I look forward to future events with you"
--Holly Sika Michigan Blood – Traverse City
- "I wanted to increase business as any business owner would like to…I decided to do radio advertising…I was very amazed at the increases – We’ve had double digit increases. I attribute the increases to advertising. Just because we’re not easy to find and when it comes down to it we have to get people out here and that’s where we turn to you guys…I did radio advertising ..I was very amazed at the double digit increases."
--Kevin – Moose Jaw Junction – Larks Lake
- "WE HAVE CUSTOMERS FROM ALL OVER NORTHERN MICHIGAN AND RADIO REACHES ALL DIFFERENT AREAS OF NORTHERN MICHIGAN - AS PEOPLE ARE TRAVELING – PEOPLE FROM DOWN STATE THAT COME UP AND LISTEN. WE GET A LOT OF CUSTOMERS JUST FROM HEARING US AS THEY PASS BY GAYLORD ON THE WAY TO PETOSKEY OR AS THEY ARE COMING DOWN FROM THE UP – IT’S A NICE RANGE. RADIO REALLY WORKS. IF I WERE TO ASK 10 OF MY CUSTOMERS WHY THEY COME INTO THE STORE OR WHERE THEY HEAR ABOUT AN EVENT THAT WE HAVE GOING ON, 90 PERCENT OF THEM ARE FROM THE RADIO. I THINK THAT OUR CUSTOMERS ENJOY HEARING OUR VOICES ON THE RADIO. IT KIND OF BRINGS THEM RIGHT TO THE STORE LIKE THEY’RE HAVING A CONVERSATION WITH US OR WE ARE TALKING TO THEM THROUGH THE RADIO VERSUS THROUGH PRINT OR THROUGH TV ADVERTISING – IT BRINGS THEM MORE DOWN TO AN EMOTIONAL LEVEL THAT THEY CAN HEAR OUR VOICE. ITS INTERESTING BECAUSE I HAD A CUSTOMER- SHE CAME HERE KIND OF ON A WHIM, SHE WALKED IN AND SHE NEEDED A REPAIR DONE ON HER JEWELRY AND SAID I’VE NEVER BEEN HERE BUT I’VE HEARD YOUR COMMERCIALS AND YOU SOUND SO TRUSTWORTHY AND JEWELRY IS ALL ABOUT TRUST. SHE SAID JUST BY HEARING YOUR ADS I KNEW THAT I SHOULDN’T GO ANYWHERE ELSE. RADIO REACHES ALL DIFFERENT AREAS OF NORTHERN MICHIGAN – RADIO REALLY WORKS!"
--Erin – Hogan’s Jewelers – Gaylord
- "I DON’T HAVE TIME TO SIT AND READ THE PAPER – IF I DO, I’M ONLY HITTING THE HIGHLIGHTS. I LOVE RADIO BECAUSE IT WORKS FOR MY BUSINESS. AS A PARENT, I SPEND MORE TIME IN THE CAR WITH THE RADIO ON. I LIKE RADIO ADVERTISING BECAUSE ITS THERE ALL OF THE TIME. ITS IN FRONT OF PEOPLE, BEHIND PEOPLE – ONE HIT WILL GET MANY PEOPLE AT ONE TIME. IF ITS ON AT WORK, PATIENTS WAITING TO PICK THINGS UP ARE LISTENING. I LIKE RADIO BECAUSE IT’S EVERYWHERE. I LOVE RADIO BECAUSE IT WORKS FOR MY BUSINESS."
--Geri Kane – Modern Pharmacy-Cheboygan